All work Higher education · Nonprofit

GiveUNC

A digital fundraising platform for the University of North Carolina’s annual day of giving — and four record-breaking years in a row.

GiveUNC
Project
ClientUniversity of North Carolina at Chapel Hill
Timeline4-year engagement
ServicesDesign, WordPress development, Blackbaud integration
IndustryHigher education fundraising

Overview

Before Folly, our founder served as Associate Director of Web Development and Design in UNC’s Development office, where he designed and built the GiveUNC website for four consecutive campaigns. The platform connects alumni and supporters with the causes they care about on the University’s biggest giving day of the year.

A custom WordPress theme talks to live Blackbaud data, so donation totals, challenge unlocks and leaderboards update in real time. Social sharing is woven into every gift, turning donors into ambassadors while the campaign is still live.

Highlights

  • Campus-wide fundraising platform
  • University giving records broken four years running
  • Custom WordPress theme
  • Integrated with live Blackbaud data
  • Real-time donation tracking
  • Social sharing built into every gift
Record-breaking campaigns, four years in a row
LiveBlackbaud data feeding real-time totals
1 dayThe entire year’s biggest giving moment, handled
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